Instagram introduces all new Search and Explore

Sep 04, 2015

Instagram recently actioned two major updates: the all-new Explore page, with trending Tags and Places, and more powerful search that makes it easier to find the people, places, and tags you’re looking for.

With more than 70 million photos and videos posted to Instagram every day, wherever something is happening, chances are you can see it on Instagram. Whether it’s behind the scenes at New Zealand Fashion Week, on the runway with the latest fashion trend, or at a favourite club with a local band, people are capturing moments large and small on Instagram. But, until now, there’s never been an easy way to find these moments.

Reimagined Explore

The new Explore page makes discovery on Instagram immediate and effortless. It now surfaces trends as they emerge in real-time, connecting you to events and conversations both near you and around the globe.

Through trending Tags and trending Places, you can experience moments like #NZFW or #fathersday from every perspective. Rich visual content captures everyone’s unique take — not just what the community is talking about, but also what they’re doing and seeing.

In addition, at the top of the Explore page you will find new curated collections that will be updated regularly, featuring interesting accounts and places, from musicians and extreme athletes to stunning architecture and gorgeous beaches.

To start, these updates to Explore will only be available in the United States, but expect to see this rolled out to New Zealand users soon, once they have fine tuned the experience.

Improved Search

Instagram has dramatically improved the ability to find what you’re looking for. With the new Places Search, you can now peer in at just about any location on earth, allowing you to scout out your next vacation spot in the South Pacific, get a look inside that hot new restaurant or experience your favourite music festival — even if you couldn’t make it this year. The new Top Search also lets you search across people, places and tags all at once.